I collaborated with Audi to develop a suite of digital and marketing assets that reinforce their position as a leader in premium electric mobility and automotive innovation. My work centered on translating the "Vorsprung" philosophy into high-performing digital narratives, balancing the technical precision of the e-tron line with an aspirational, human-centric lifestyle. I crafted copy for targeted digital campaigns, SEO-optimized model landing pages, and interactive web experiences designed to move prospective buyers through the luxury automotive funnel—from initial awareness to dealer conversion. By adhering to Audi’s sophisticated brand voice, I ensured that every asset, whether a high-conversion search ad or a long-form article on the future of sustainable design, emphasized the brand’s core pillars of performance, progress, and premium craftsmanship. I focused on making advanced technology—from Quattro all-wheel drive to the latest in-car digital ecosystems—feel intuitive, elegant, and essential for the modern driver.

